Facebook has had a constant growth in its average Daily Active Users (DAUs), and the following numbers show the growth over the last few years:
Worldwide Daily Active Users (average)
- 185,000,000 Dec 2009.
- 234,000,000 Mar 2010. An increase of 26.48% over 3 months
- 257,000,000 Jun 2010. An increase of 9.82% over 3 months
- 293,000,000 Sep 2010. An increase of 14.01% over 3 months
- 327,000,000 Dec 2010. An increase of 11.60% over 3 months
- 372,000,000 Mar 2011. An increase of 13.76% over 3 months
- 417,000,000 Jun 2011. An increase of 12.10% over 3 months
- 457,000,000 Sep 2011. An increase of 9.59% over 3 months
- 483,000,000 Dec 2011. An increase of 5.69% over 3 months
- 526,000,000 Mar 2012. An increase of 8.90% over 3 months
- 552,000,000 Jun 2012. An increase of 4.94% over 3 months
- 584,000,000 Sep 2012. An increase of 5.80% over 3 months
- 618,000,000 Dec 2012. An increase of 5.82% over 3 months
- 665,000,000 Mar 2013. An increase of 7.61% over 3 months
The growth in active users does vary around the world as shown by the following numbers from 2009 to 2012:
Change in average DAU’s from Dec 2009 to Dec 2012:
- 64m to 135m – North America, an increase of 110% over THREE years.
- 29m to 153m – Asia, an increase of 427%
- 63m to 169m – Europe, an increase of 168%
- 29m to 161m – Rest of World, an increase of 455%
The increase in the use of Mobile Devices for Facebook has seen a change as follows:
A constant rise for Mobile device users, with the numbers of these exceeding other users from the December 2011 quarter, and the non-mobile users beginning to decrease from the previous quarter September 2011.
Daily Active Users (DAUs).
We define a daily active user as a registered Facebook user who logged in and visited Facebook through our website or a mobile device, or took an action to share content or activity with his or her Facebook friends or connections via a third-party website that is integrated with Facebook, on a given day. http://investor.fb.com
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